If you have recently started a small business and you aren’t aware of
the break even point or its importance then perhaps you need to start
all over again (or at least acquire first hand knowledge of Break Even
point). Break Even point is quite effectively explained by the
alternative phrase used to describe breakeven point i.e. “no profit no
loss”. As the name suggest, it is the point when business is making
enough sales to cover its expenditures, not more not less, just as much
as required to meet the expenditures. Reaching to the break even point
must be your first goal. Breakeven point is helpful in designating the
minimum number of sales that you must make, in order to be able to carry
on. Aiming to get to your breakeven point is a more realistic goal than
expecting big fortunes in the early days. Remember that it is the
business with more positive, yet realistic outlook that manages to
survive in the longer run.
In most cases, it’s not really possible to get to the breakeven point in
early days; therefore you must start only when you’ve got enough funds
to keep running the business in loss for some months because even the
most amazing business ideas take time to transform into a lucrative
enterprise. Besides no matter how much you love the idea, it must be
able to start paying for at least its expenses, sooner or later. Knowing
the breakeven point will also make it possible for you to evaluate your
performance and progress on monthly basis.
While it sounds quite simple, figuring out the accurate breakeven point
is not simple math, mainly because you don’t have any accurate numbers
to do the calculations. Two terms you’ll often hear when there’s a
discussion about breakeven point, are fixed costs and variable costs.
Fixed cost includes the monthly salaries, business equipment, rents or
utility bills. Calculating fixed costs of a business is not difficult,
however determining variable cost is kind of tricky as it changes with
the quantity of production or the amount of business activity. You
should also take into consideration the overhead expenditures along with
the more obvious ones. Another thing to look out for, when calculating
breakeven point is to determine unit price, because that is what will
actually decide the total revenue and the number of sales you need to
make in order to get to the “no profit no loss” point.
Breakeven point and its importance for small businesses
